iDataLabs Data Workflow

Throughout 2014, I workedfor iDataLabs, a big-data startup based in Redmond, Washington. This data workflow was designed to visually represent how iDataLabs used data to generate value for customers.



This company has the capability to determine which software companies utilize specific software packages. For marketing and sales teams, this data is incredibly valuable, as competitive displacement strategies can utilize such data to high effect.

iDataLabs Website:


Modern design, flat aesthetics, and focused on B2B (business to business) marketing content. Visually represent the methods by which iDataLabs used the vast data gathered through their Big Data platform.

Skills Involved


  • Adobe Photoshop
  • Adobe Illustrator
  • Marketing Design